CASTLEDEX

Perth Business Development Case Study

With Ben Martin – Castledex

About Castledex

Castledex is a commercial furniture, storage and filing products company headquartered in Western Australia. The company was founded in 1968 as a workplace storage and filing systems business, introducing many of the innovative time and space saving storage and filing systems that are now commonplace in offices across Australia. The team at Castledex work to provide inspired workplaces with furniture and shelving.

Business Challenges

Castledex have been working closely with Brentnalls WA for four years now. After attending a business coaching seminar for cashflow after being disappointed by their current financial advisor’s unresponsiveness, another attendee encouraged the team to reach out to  Brentnalls WA due to their ‘forward thinking approach to accounts and strategy’ – says General manager Ben Martin. After an initial meeting, the team at Castledex jumped straight on board for both Brentnalls compliance and Quarterly Business Review services.

Working with Brentnalls WA

By General Manager – Ben Martin 

We chose them because of the holistic approach they took to Business Strategy and forward planning for accounts. The team impressed us with their level of detail and understanding about business. We had previously worked with other business coaches and finance / accountants and were much more comfortable to roll it into one team.

Our experience has been great working with Brentnalls. They have supported us immensely through good times and bad and provided sage advice along the way – ensuring we are on track and asking hard questions of ourselves and our business.

Brentnalls have helped us gain an understanding into the key drivers of our business and aligned us in terms of appropriate growth strategies which has seen us grow our revenue and profit by three to four times. They have significantly improved our financial awareness of our business and helped us consolidate and provide efficiencies.

Results

Castledex’s confidence to invest into the business and work with Brentnalls to ensure they are seeing healthy growth has since seen their team grow significantly from 15 people to 35 people and have tripled their overall revenue and profit.

The team now has a 1-2 year and 5-year plan in place for sustainable growth as well as ensuring they are always future focused and moving in the right direction.

What an incredible success story!

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OUR DIRECTORS

Chris Mandzufas

Chris Mandzufas

Chris has a diverse range of skills and experience as a result of providing accounting, taxation, advisory board and management consulting services to owners and directors of fast growing businesses.

Chris Smith

Chris Smith

Chris Smith has been a member of the Chartered Accountants Australia & New Zealand since 2006, a member of the Tax Institute of Australia since 2013, and a registered Tax Agent since 2018.

Tony Monisse

Tony Monisse

Tony’s key focus is the integration of strategy and financial management. To this end he has developed tools and process that facilitate this integration, including business modelling, target setting and rolling cash flow forecasts.

Maximise your Business Potential

Whether it’s business growth, improved profitability and cashflow or streamlining operations to improve work/life balance, we can help you achieve your business goals. Gain clarity on which strategies will accelerate the success of your business

Our Impact

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INCREASE IN PROFIT AND CASHFLOW

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IMPROVED ALIGNMENT AMONG LEADERSHIP

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IMPROVED CLARITY IN FINANCIALS AND FINANCIAL WELL BEING

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IMPROVED STRATEGIC FOCUS

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GREATER ACCOUNTABILITY AMONG LEADERSHIP

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IMPROVED MULTIPLE FOR BUSINESS VALUATION

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